Seven Legal Technology Trends for 2007: Widening the Digital Divide in Law Practice
By Dennis Kennedy, Published on February 12, 2007
Lawyers and law firms have an uneasy relationship with technology. Never known
as "early adopters," lawyers approach technology with wariness and often see
technology as a necessary evil. There is, however, a general consensus that,
good or evil, technology is a necessity in the modern practice of law.
William Gibson has famously said, "The future is here; it's just not evenly
distributed." In the practice of law, the future is starting to arrive, but
it's definitely not evenly distributed. The variations in use of technology
from lawyer to lawyer and from firm to firm will astound even the casual
observer.
By the end of 2007, we will be talking about a clear and growing digital
divide between technology-forward and technology-backward firms. It will
happen slowly, barely perceptibly in some cases, but we will see growing
evidence of that gap and a restructuring of the practice of law.
Expect uncertainty and confusion over new Microsoft versions and electronic
discovery to create a bit of a lull in legal technology. Some firms will
take advantage of that lull to re-evaluate and refocus making solid business
decisions, but many firms will not. More than any other factor, this will
lead to a growing digital divide between the technology-forward firms and
the technology-backward firms, with fewer and fewer firms left in the
middle, which probably will not be a great place to be over the long term.
Security and portability will be important watchwords. However, the place to
watch is the Internet and the tools to consider carefully are the
collaboration tools.
It might be a slow year, but it should not be a dull year. There will be a
lot of opportunity for firms wanting to increase their competitive
advantage.
If that is the big picture, then what specific trends must lawyers watch in
2007? I suggest that the following seven trends should be on your radar
screen, and the agendas of your technology committee.
Trend #1. Reacting to Microsoft
With the double whammy of a new Windows release and a new Office release,
Microsoft will occupy a lot of legal mind space in 2007. My first trend
simply notes how deciding how to react to Microsoft issues will become a top
priority in 2007. Note that I emphasize reacting to Microsoft, not
necessarily moving to new versions.
A. Upgrading to New Microsoft Versions
Much time will be spent in 2007 making decisions about moving to
Windows Vista and
Office
2007 and when to make that move. Vista has a welcome emphasis on
security and Office 2007 has a radical interface overhaul and a new document
format. That's all good news for lawyers in the long haul, but Vista
probably will require hardware upgrades and the initial stories of upgrading
have raised concerns. Decisions on these products will not go away. It makes
good sense to get started on thinking about these issues sooner rather than
later.
The decisions here will not be easy, but they won't get any easier by
ignoring them or deferring them indefinitely. With the expectation that the
corporate world will go slow on moving to new versions, law firms have less
pressure than usual on these upgrades, and that's a large part of the reason
I've described 2007 in terms of a "lull." It will be easy not to make the
upgrade, but will it be wise for you?
B. Macintosh and Linux
One reaction to Microsoft will be to consider and move to non-Windows
operating systems. The Intel-based Macintoshes with the ability to dual-boot
or run Windows have changed the thinking of many lawyers about Macintoshes.
Linux has an excellent track record, especially for servers. In the right
settings, both might be reasonable alternatives to Windows.
C. Open Source, Freeware/Shareware, and Web 2.0
Expect lawyers and law firms to take a much closer look at alternatives to
other to other Microsoft software. Cost, or lack thereof, will play a big
part, but well-featured programs and web-based services have become
reasonable option, especially for small forms and solos.
Trend #2. Electronic Discovery – The 8,000 Pound Gorilla?
I am going to be a bit of a contrarian by saying that we will see less
happen in the area of electronic discovery than most people expect in 2007.
The ability of lawyers and law firms to resist the move to incorporating
electronic discovery as part of the day-to-day practice of law is legendary,
and they still have a few tricks up their sleeves to slow down this process,
but the big EDD ship has set sail and we won't be turning it back.
A. Basic EDD Tools for Everyday Cases
Let’s face it, in the vast majority of litigation matters lawyers handle
involve only a limited number of electronic documents and some email. That’s
still a lot to handle, and that’s where we will see a lot of action in
e-discovery in 2007. Watch for heightened interest in lawyer-oriented
litigation database management applications like
CaseLogistix, all-in-one "EDD
appliances," and the use of
Adobe Acrobat 8 in conjunction with the new
CaseMap 7.
B. Lit Support Managers – The Next Generation of
EDD
Leading law firms needed a skill person at the intersection of litigation
and technology. My bet is that the growth and professionalization of the
litigation support manager role will be the most important trend in EDD in
2007. For any firm dealing with electronic discovery, the decision how to
create and fill a litigation support manager position should be number one
of the priority list.
C. “Big Iron” for Big E-Discovery
Big cases have truly big data sets. Watch what happens with data
repositories. Most law firms will eventually decide that it is not realistic
for them to host huge amounts of data within the firm. Data repository
vendors will play a bigger role in how litigation is conducted.
Trend #3. Making Sound Business Decisions about Technology
The best firms will make to apply business principles and make sound
decisions about where they are, where they’ve been, and where they want to
be with technology.
A. Audits and Cost Savings Efforts
This trend cuts across all firms, big and small. Too many firms have little
idea of what they have, how money is being spent, and whether they are
spending too much or too little for what they are getting. If you are not
upgrading and installing, it's a great time to inventory, measure and assess
what you have. The emphasis should be on thoughtful cost reduction, not
simple cost cutting.
B. Applying Honest-to-Goodness Business Principles
Firms that audit and measure technology will have a solid basis for making
business decisions. In 2007, look for an increase in the application of
standard business principles to legal technology efforts. Expect to see an
increased emphasis on tradition business measures, business processes and
standard business approaches.
C. Outsourcing Revisited
What is the core business of a law firm? In 2007, outsourcing will pick up
momentum. Should all of the technology services your firm provides be
handled internally?
Trend #4. Security and Disaster Recovery – The Necessary Relationship
I read recently about an unprotected, un-updated Windows computer being
attacked and compromised within a minute of being connected to the Internet.
The nature of security has changed, for the worse. Security and disaster
recovery require continuing attention, and the two areas have become
inextricably related.
A. Recent Redefinition of Disasters
After 9/11 and Hurricane Katrina, can we really assume anymore that our
building or even our city will remain after a disaster? Expect to see some
new twists on what “disaster” means in 2007. While you cannot plan for it
all, 2007 is a year for more planning rather than less planning.
B. Applying Recent Learning to Setting Priorities
You must try to learn some lessons and take some actions based on what you
learned. Those who have suffered disasters have a completely different
mindset than those who have not. The most tech-savvy firms will learn from
their mistakes and the mistakes of others. A good disaster recovery plan is
always being rewritten.
C. The Combo Disaster - Is Security the Biggest
Disaster Issue?
We tend to think in terms of single disasters with single solutions. But
what happens when disasters or security threats come at you in combinations?
A security compromise can cause a spiraling set of technical and other
problems, including massive public relations problems if confidential data
is exposed or stolen. Are you prepared?
Trend #5. Portability Becomes a Priority
Lawyers need access to the Internet, their office and other resources on a
constant basis, and others need similar access to them. Expect to see
portability, in its many forms, become a significant factor in every legal
technology decision in 2007.
A. Movement to Laptops
Almost all solo lawyers consider a laptop computer as essential to the way
they practice. The prices of laptop computers have dropped dramatically over
the past few years. The often underestimated value of notebook computers is
that they let you take your entire office with you wherever you are. Expect
to see more lawyers than ever carrying notebook computers, and you will
definitely see more Macintosh notebooks being carried by lawyers.
B. The Decline of the Blackberry?
There are a number of forces at work - WiFi, the need to read attachments,
spam - that suggest to me that we may have seen the high point of Blackberry
use by lawyers. While I don’t expect to see any big move away from
Blackberries in 2007, I do suggest that we have seen the high point in their
usage.
C. Encryption Arrives
Portability is no panacea. Portable devices of all kinds can get lost,
stolen or damaged. Expect data and drive encryption to become a significant
trend in 2007. Fortunately, a number of tools exist. Some are free. Certain
versions of Windows Vista also have encryption tools built into them.
Trend #6. The Internet is Back
In 2007, the Internet makes its mainstream comeback as lawyers begin to see
and take advantage of Internet tools and opportunities that other businesses
have been taking advantage of for the last few years. The Internet never
really left, but it will be getting more of our attention.
A. Yellow Pages and Local Search
Some of the most fascinating statistics I saw last year involved the
dramatic decline of the use of yellow pages to find local products and
services and the move to search engines to find the same information. Given
the disproportionate use lawyers make of yellow page ads, lawyers will need
to re-evaluate how best to reach their target audience. The answer is
increasingly going to be through some form of Internet presence – website,
blog or otherwise.
B. Blocking and Tackling – Creating a Helpful Web
Presence
The vast majority of lawyers have websites that are dated, unattractive, not
regularly maintained, and not especially relevant to their target audience.
Law firms will spruce up and revamp their websites in light of the growing
role of the Internet in the way people shop for and purchase services. We
will see more blogs, podcasts and video on law firm sites, but largely
integrated into existing sites, with a greater emphasis on publishing
information relevant to the likely audience and with a concern for giving
the website a contemporary look and feel.
C. Email Alternatives
Email is broken and lawyers should be considering appropriate alternatives.
Depending on what study you read, perhaps 90% of email sent over the
Internet is now spam. Expect to see movement to email alternatives,
especially for communications where email is not the most effective vehicle.
RSS feeds and newsreaders are great alternatives to email newsletters.
Instant messaging plays a growing role in business communication, and I’ve
found a good number of lawyers who have clients who want to communicate by
instant messaging. Blogs, wikis, and collaborative spaces offer attractive
alternatives to group discussion and collaboration and are more effective
than email.
Trend #7. Collaborative Tools and Toolboxes
Last and by far not the least, we will see the move toward collaborative
tools and toolboxes. In our electronic world, people work together, even if
separated by geography or other differences. If you are looking for one
trend to explore and take advantage of to set you and your firm apart from
the crowd, this is the trend on which I suggest that you focus.
A. Document Tools
Today’s documents are shared, and several people often work on the same
document. It’s not enough anymore simply to be able to type an edit a
document. Especially for transactional lawyers, there is a new set of skills
for document preparation and a whole new set of issues to consider, from
designating what is an “original” to determining how electronic signatures
work to handling metadata and other hidden data associated with documents.
Metadata in documents may reveal revisions, comments and other information
about a document. It’s an important issue in electronic discovery and
garnered some headlines in 2006 for mistakes made in handling it.
B. Let’s Conference
Technology certainly creates alternatives to the traditional office meeting.
It also places pressure on lawyers and firms to provide those alternatives.
There are now a variety of free and paid conference call services that let
even a solo put together professional conference calls with 800 numbers and
meeting IDs, and no need to learn how to put people on hold. Inexpensive web
cameras let you videoconference. Webex
and GotoMyPC let you create webinars
and web conferences. Expect use of these tools to grow quickly in 2007.
C. Web 2.0
Web 2.0 refers to a set of lightweight Internet applications that
essentially turn the Internet into a software platform. What each has in
common is that it offers a way to share your information with others on the
Internet and to work with others. Of the Web 2.0 tools, lawyers probably
have used the combination of blogging and RSS feeds more than anything else.
In 2007, we will see lawyers, like many others, moving toward some of these
Web 2.0 applications.
Conclusion
My sense is that 2007 will be another year of a legal technology lull for
most lawyers, in some ways much like 2006, with much less visible movement
in legal technology than you might expect, but potentially large structural
changes happening under the surface. It will be easy, and, in some cases,
prudent for law firms to move slowly and cautiously. At the same time,
however, some law firms and legal departments will be taking advantage of
great new technology opportunities to modernize the practice of law, improve
client service, and move toward something that I and others have called "Law
2.0." As a result, they will creative a competitive and technological gap
between themselves and most other lawyers, firms and law departments. In
general, lawyers and law firms will do well to use this general “lull” in
2007 to plan, to make good business decision about what they have and how to
move forward, and prepare to move forward at the time of their own choosing.
The legal technology landscape is becoming much more complicated, and, as
some have told me, scarier than it's ever been.
[Disclosure: I have, have had, and might in the future have modest financial relationships with some of the companies mentioned in this article. I don't think that any of these relationships have an impact on my judgments, but you might, and I encourage you to do your own research on products and services, whether mentioned by me or anyone else. There is no more important skill we can have than the ability to read critically.]
